Day 27 (Saturday) - Set the stage for More Traffic!

Lesson Objective:

· Today you will brainstorm more keywords, submit your new keywords to
Overture and sign up with at least 2 more pay-per-click search engines.

Skills Needed:
· Basic email
· Word processing
· Basic surfing



Today’s Lesson:

Part 1 – Log on to Overture.com and brainstorm 100 more keywords

The more hooks you have in the water the better your chance of catching a fish!


Log on to Overture.com and research more keywords that would bring targeted visitors to
your site.


If you have trouble thinking of additional keywords to search, try this little trick.


Log on to your nearest competitor’s site and look at their keywords tag.

Step 1 – Log on to their site,


Step 2 – In the Internet Explorer web browser go to your
menu bar and click “View” then click “Source”. (In
Netscape you click “View” then click “Page Source”.)

Step 3 – This will open up your text editor and you can
look at what your competitors think are important
keywords by looking in the keywords meta-tag.

content='Sequential Autoresponder
System'>



Look for any words you may not have thought about -- but which make perfect sense
once you see them.

Use these new words to start your new research using the keyword tool on Overture.




Part 2 – Submit your new keywords to Overture

Submit your new keywords to Overture using your best tested titles and descriptions.

Part 3 – Add those same keywords to your Google Ad Words campaign

Just take the same keywords you just found and add those to your Google Ad Words
account. Also, by this time you should have some clear ideas about which of your ads is
the winner in our split test.

Do you see it?

Yes. Okay good. Create one more ad and start split-testing that also.



Part 4 – Sign up with at least 2 more pay-per-click search engines.

FACT! Traffic is going to make or break you online.


By now you should have:

· A sales letter that works…

· A product worth buying…

· Proven ad copy for your pay-per-click links and ezine ads!


Now it’s time to start pouring on the traffic and working the “numbers”.

Don’t spend more that you can afford to lose – but chances are, if you know your
numbers, you won’t “lose” anything!

If you’ve done everything you were supposed to do up to this point all you’re doing now
is “rolling out” your business.


Go get some more traffic and make money!

Summary of today’s assignments:

1. Research 100 new keyword combinations with Overture.


2. Submit your new keywords to Overture using your best titles and descriptions.

3. Use those same 100 new keywords and add them to your Google campaign.
Check to see which ad is the winner in your split test.


4. Sign up with at least 2 more pay-per-click search engines and submit your
keywords.




Today’s Resources:

Instant Traffic Stampede – Stop settling for tiny traffic spurts when you can unleash a
thundering herd of new traffic to your site. (Brand new resource!)


www.payperclicksearchengines.com - go here, find at least two more pay-per-click
search engines, sign up and get going!


Instant Web Traffic! – Learn the in’s and out’s of pay-per-click search engines from
one of the world’s experts!

Google Ad Words Manual - This is the most comprehensive course on Google Ad
Words created by a direct response testing and tracking expert. This is brand new
information that you need to get your hands on if you want to use Google Ad Words to
make serious money.