The AdSense Console is very easy to use. The first page you see is
the “Overview” page of the “Reports” tab. Here you will find the
number of page impressions your blog has had, the number of clicks
on your ads, your page click-through rate, and your earnings. You can
view today, this week, last week, all time, etc… Using this simple
overview you can start to adjust your ad block locations and see if
your revenue improves or declines based on the location of your ad
blocks. One good thing you can try here is to look at your click
through rate for a day. Move your ads and then see if your click
through improves or declines. Look at the content on various days
and find out if one topic seems to get you better click through than
another. If so then you might want to create more content based on
those keywords. Your goal is the highest click through rate possible.
As you can see in the graphic above, Google holds AdSense payments
until you have reached a total of $100 and have specifically told
Google how to pay you. This helps to keep Google’s overhead down
and your earning potential higher.
In addition to various simple to use reports, Google offers you a Site
Diagnostics page. This site will alert you if there is anything on your
site that the Googlebot has issues with. It is a good idea to view this
from time to time and make sure everything is okay with your site.
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