Posting Messages on Your Blog

I prefer to post messages on my blogs four or five days each week.
Posting more often than that isn’t necessary, but you also do not want
to post too infrequently either. Nothing will loose you readers faster
than if you only post now and again when you feel like it. If your
readers come back to your blog even once or twice and find the same
content with nothing new then they will likely think you have
abandoned the blog and they will not come back. Your readers will
have a very short attention span and will always be looking for new
and exciting information on your blog. If you can’t be bothered to
write some new content for them to read then why should your
readers keep checking back in to try and read it?


Likewise, it is totally unnecessary to post multiple messages each day
on your blog. Some people say you should post three messages each
day on your blog. This just isn’t necessary and sort of defeats the
entire purpose of generating yourself some passive income. You want
to keep your readers coming back but you do not want to bury them in
content either. They should be coming to your blog, reading a new
posting or two, clicking on some ads, and then leaving to return again
in the next day or two.


The style in which you write your blog posts can greatly affect the
readership of your blog. You should always write as if you are talking
to your best friend. Write as if you personally know each person who
is reading your blog. Work to develop a relationship with your readers
so they feel they “know” you. By taking this time to get to know you
and by you taking the time to get to know your readers you will
develop a loyal reader base for your blog.


Ask your readers questions in your blog posts and encourage them to
post their answers as comments on your blog. When your readers
take the time to post you a comment, make sure you always post an
answer to them. If you cannot personally answer all of your
comments then at least refer to your reader’s comments in your next
post. By this simple interaction with your readers they begin to feel
like you care about them. Because you care, and are interested in
your readers, they will become loyal to reading your blog and will help
you out by sharing your blog with people they know. This brings you
more readers and ultimately more AdSense clicks. They will also see
your blog as the authority on your topic and will be interested in the
ads which correspond to your topic and content.
Try to be somewhat entertaining in your blog posts. You don’t have to
write great tales of amazing feats, or be overly humorous or anything,
but you don’t want to put your readers to sleep either. Keep your
posts light, use some humor when you can and when it is appropriate,
tell about yourself and your life occasionally, and try to look at your
messages from the perspective of your readers. Would you return to
your blog each day to read it? Why? Why not? Use the answers to
these questions to improve your blog over time. Keep your blog
changing and interesting for your readers. This will make your readers
enjoy it more and you will enjoy posting on it more as well. It will also
show your readers that you are serious about your blog and in it for
the long haul as well. This will help them want to come back often and
keep coming back over time.